GRUS TRAVEL

Grus Travel approached ATP as a start up operation looking to promote escorted 'high end' tours to Australia. ATP investigated the market and drew up a marketing strategy document, which included the building of an interactive website, a quality brochure design, tele-marketing operation and a national press campaign. The strategy was coordinated with an online PPC and SEO campaign and direct mail follow up.

ATP work closely with the client (who is predominately based in Australia) and have shared in the success of year one trading for Grus that has exceeded all expectations. We are now planning our 2008/9 activity.